Nonprofit Forum: Nonprofit Marketing 101

The Nonprofit Leadership Initiative is offering a “Nonprofit Forum: Nonprofit Marketing 101”:

“Nonprofit marketing often lands on the plates of already busy staff, volunteers, and board members, leaving many teams unsure where to focus their limited time and resources. In this practical, hands-on session, our facilitator, Erin Ter Beest of Crane Crest Communications, will help nonprofit leaders bring clarity and structure to their marketing so they can reach more people without adding to their overwhelm.

Participants will learn how to:

  • prioritize what matters most,
  • strengthen core efforts like mail, social media, fundraising and donor communications,
  • and build simple systems that make marketing more manageable.

Who Should Attend:

This session is ideal for nonprofit staff, board members, and volunteers who want clearer direction, greater confidence in their marketing decisions, and realistic strategies they can implement right away.

About the Facilitators:

Erin Ter Beest, Marketing Strategist & Founder – Crane Crest Communications

With more than 20 years of experience working in and alongside nonprofits, Erin helps organizations cut through overwhelm and build clear, sustainable marketing approaches that support their mission. Known for her calm, practical style, she focuses on starting with clarity and purpose, so marketing feels manageable and meaningful. Erin also leads C3 Marketing for Nonprofits, a community that supports nonprofit leaders with strategy, tools, and guidance.

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