Nonprofit Marketing and Communications Strategies

The UW-Milwaukee School of Continuing Education is offering “Nonprofit Marketing and Communications Strategies:”

“Marketing is a comprehensive approach to providing services to clients including product, pricing, placement (i.e., location) and promotion. Explore a systematic framework for preparing a thorough marketing and communications plan including media, and citizen and community relations. This workshop provides helpful techniques to improving service.

Benefits and Learning Outcomes

• Address the distinctive problems and challenges of nonprofit marketing
• Identify the different types of nonprofits
• Offer techniques on how to satisfy highly diverse external markets
• Address fundraising needs and different marketing approaches“