Planned Giving Essentials: Marketing, Finding Prospects, Gift Vehicles, Talking to Donors & Legacy Societies

Nonprofit Learning Lab is hosting a training on “Planned Giving Essentials: Marketing, Finding Prospects, Gift Vehicles, Talking to Donors & Legacy Societies”:

“Does your nonprofit have a planned giving program? Does your organization need to refine your current planned giving strategy? In this workshop, we’ll cover how to find unanticipated planned gifts, how to segment data to find planned giving prospects, marketing strategies for planned giving, how to talk to donors, the importance of an advisory council and how to build your legacy society to cultivate planned giving donors. A legacy gift is often the largest gifts an individual makes and can have a lasting impact.”